Chris Galis November 16, An About Us page helps your company make a good first impression, and is critical for building customer trust and loyalty. An About Us page should make sure to cover basic information about the store and its founders, explain the company's purpose and how it differs from the competition, and encourage discussion and interaction.
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And as your home on the Internet, it also needs to explain who you are to the world and why they should choose you over your competitors. You can probably think of hundreds of things you want people to know, from your history to your successes to your values, but cramming all of that information on one page is overwhelming for you and your visitors.
They offer a brief summary of their history, then allow visitors to click through various company events over the past 62 years. The best part of the design, though, is the inclusion of photos with each piece of information.
Airbnb After the first two examples, you may think that older, more well-known businesses have an advantage when creating introduction pages.
Basecamp products are designed to make working together easier, so it makes sense that their about page is focused on their team: Highlighting their diversity and various locations is a testimony to the effectiveness of the project management tools they make.
Munchery Another company that chooses to focus on their team is Munchery. But instead of describing them as group, they highlight individual employees with fun photos: By allowing each person to pose with something that represents their hobbies or interests, they bring a dose of personality to the site.
And considering that their entire ordering system is online, that could certainly help customers feel more at ease while making a purchase. Although the explanation is short, the examples it uses watching a sunrise from a hot air balloon in Cappadocia!
And while they go into more detail lower on the page about their goals and strategies, the bold headline they chose is an accurate and succinct summary of what they do.
Is it your story?
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Scroll through the list, or search for a mode of writing such as “explanatory” or “persuasive. It explains why About Us pages are extra important for ecommerce sites, gives you some tips on how to build the perfect About Us page that your customers will love, and shows some great example About Us pages to help inspire you.
7 Examples of Great “About Us” Pages Your website serves several important purposes for your company — attracting customers, generating leads, and making sales, just to name a few. And as your home on the Internet, it also needs to explain who you are to the world and why they should choose you over your competitors.
About Us page About Us page examples About Us page samples Sample of About US page ; In the action of website creation, the “About Us” page is unfortunately ignored, which is one amongst the most significant and worthy pages in a website.
I hope this post Free Sample of ‘About Us’ page in Website for Web Designers might be allured. Time on site is much more important which is why examples like Moz and Macmillan were so great as their sidebars make the journey from the About Us page throughout the rest of the site much more natural.
great post, just what I needed. Currently re writing the about us page for a client and in all honesty I have struggled with it! This post.
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